Bosch Security Systems and Sony on Tuesday announced that they have entered into a partnership that will result in an unprecedented level of cooperation between the two companies’ video surveillance business units. Not only will the collaboration result in a combination of the companies’ respective technologies, but Bosch will be taking over the sales and marketing of Sony-branded products in every market with the exception of Japan.
Company officials stopped short of calling the agreement a “merger” of their video operations despite the fact that the partnership is subject to approval by antitrust authorities. “From a technology perspective, the companies will be working together but Sony will continue to manufacture the Sony products,” says Bosch spokesperson Anne Insero. “The sales and marketing employees will be transferring from Sony to Bosch, so Bosch will be selling the Sony branded products as part of that.”
Sony’s video security customers will be served and supported by a dedicated sales and marketing team within Bosch, offering customer support, after-sales service and training in different languages in over 50 countries worldwide. “The global Bosch Security Systems organization will support the dedicated sales and marketing team responsible for Sony-branded products as well as Sony’s customers to grow the business by excellent support and service,” Bosch Security Systems President Gert van Iperen said in a statement.
The fixed dome (FlexiDome) and bullet (Dinion) IP 4000i, IP 5000i and IP 6000i cameras now have Essential video analytics built in as a standard (intelligent) feature, enabling the network video cameras to understand what they’re seeing, generating metadata to add sense and structure to the video footage, according to the company.
This mean that instead of simply capturing and storing video data, users can now use the metadata alongside the video footage to improve their level of security and assist in making business decisions using a wealth of statistics.
The intelligent cameras can also be used beyond security applications, such as in a business retail environment.
Bosch says the IP 4000i, IP 5000i and IP 6000i cameras can gather statistics such as the number of people entering or leaving a store, or identify patterns in customer activity in order to optimize store layouts, improve customer experiences and bolster sales.
The cameras are available in a range of resolutions, from 720p up to 5 megapixels, with frame rates up to 60 frames per second.
The Dinion IP starlight 6000i IR bullet camera also features Bosch starlight technology for challenging lighting conditions.
All IP 4000i, IP 5000i and IP 6000i cameras offer intelligent dynamic noise reduction and intelligent streaming, along with H.265 video compression.
The cameras ensure backward compatibility by supporting legacy H.264 systems that do not yet support H.265.